The Swiss company Weleda AG acquires stakes in the Hamburg-based beauty start-up for decorative cosmetics, Loni Baur. The founders are the internationally renowned make-up artist Loni Baur, who has been active in the beauty industry for 30 years, and the experienced entrepreneur Nike Lohmann. Baur has already created looks for models such as Gigi Hadid, Chanel and Vogue. They are building on vegan, certified natural cosmetic products without ingredients that are harmful to health and the environment, which will be available in the Weleda webshops in future. The first investment in a start-up is also proof of how the international natural cosmetics giant wants to modernize and open up, the company announced. Further information ...

https://www.presseportal.de/pm/25239/5993093