A leader in oat research, the Aveeno brand, developed in collaboration with dermatologists worldwide, uses the power of oats to alleviate the signs of sensitive skin. A study conducted in 18 countries shows that sensitive skin affects 71 percent of adults, with more women than men, and is often due to a weakened skin barrier. Those affected suffer from skin irritations, rough spots or painful cracks, and even inflammatory skin damage. The leading body care brand in the USA, Canada and the UK has been available in German pharmacies since September 2024. Further information ...