04 - 05 June 2025 in Munich CosmeticBusiness

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22/09/2023 CosmeticBusiness

The Most Popular Is Dm

The Drugstore Market Once Again Is the Customer's No. 1

The drugstore chain dm is Germany's most popular drugstore in 2023, according to Kundenmonitor Deutschland. It is compiled annually by ServiceBarometer AG. According to the survey, dm received a score of 1.79 in the main category "Global Satisfaction" and thus leads the customer ranking, as it did last year. The group also achieved first place in further 26 categories. These include, among others, the price-performance ratio (grade 2.08) and the variety of offers (1.94). Further information …

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