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08/12/2025 CosmeticBusiness

Störtebekker takes off

Shaving specialist grows and launches at Rossmann

The men's grooming brand Störtebekker has also been represented in stationary retail since November and is available in Rossmann shops throughout Germany. At the same time, the brand has announced further growth: After around seven million euros in the previous year, sales are heading for the ten million mark in 2025, the company announced. Störtebekker was initially launched in 2017 as a pure shaving brand, but is increasingly developing into an all-rounder in the men's grooming market. ‘We are deliberately positioning ourselves more broadly and responding to the growing market for men's grooming,’ explains CEO Darius Greulich. Further information ...

Störtebekker
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