The renowned French perfume house Guerlain has selected cosmetics supplier Aptar Beauty as the pump supplier for its exclusive "L'Art & La Matière" collection. Aptar Beauty is a global market leader for dispenser systems and a long-standing distribution partner of Guerlain. The company is now to supply the Sensea fragrance pumps developed in-house for refillable extracts and GSA dosing pumps for body care products. According to the company, they guarantee consistently high performance and emphasise the high-quality and iconic appearance of the Guerlain branding.

Wide, fine spray shot jet

The Sensea fragrance pumps have been selected for all 100-millilitre fragrances in the core collection L'Art & La Matière, including the new Patchouli Paris Eau de Parfum. They will also be used for all six 50 millilitre fragrances in Les Extraits Signature. The line also includes the refillable travel spray "Flacon Sac". The decisive factor in Guerlain's decision was the soft actuation of Sensea. According to the company, it guarantees a fine, homogeneous spray jet at a wide angle of 60 degrees. All components of the pump are also anodised in a gold colour. The fragrance pumps and cuffs are manufactured in the Aptar factory in Le Neubourg, France.

Synergies in Europe

The GSA dispenser pumps are used for the hand and body lotions and soaps in the collection. The iconic pump with screw cap makes refilling easy. Its collar is anodised in gold to create a high-quality look. It is manufactured at the Aptar factory in Chieti, Italy. The close collaboration with Guerlain is proof of the synergies between the production sites in Europe and of the company's ability to offer dispensing solutions for demanding luxury manufacturers, emphasised Anne Dupé from Aptar Beauty.

Source: Aptar