News
News
New head for Eucerin
Beiersdorf appoints President for Derma & Healthcare brands
The Beiersdorf Group has created the new position of President Derma & Health Care and appointed Burcu Andreae-Nehlsen to the post. She will be responsible for the strategic development of the Eucerin, Aquaphor, Hansaplast, Curitas and Elastoplast brands and will be a member of Beiersdorf's extended Executive Board. Most recently, Andreae-Nehlsen was Global Head of Innovation Skincare & Cleansing at L'Oréal, where she was responsible for the global innovation strategy of the skincare brands. ‘I am convinced that she will decisively advance our business in this area,’ said Beiersdorf CEO Vincent Warnery. With skin care innovations such as Thiamidol and Epicelline, Derma and Health Care are among the Group's most important growth drivers. Further information ...
