New Beauty Information Service for the U.S.
Circana Wants to Give a Complete View of the U.S. Mass And Prestige Market
Market research company Circana has introduced a new information service for cosmetics. The service is named Complete Beauty and it reportedly provides a holistic view of the U.S. beauty industry based on actual, retailer-reported sales data. According to the company, the new service offers comprehensive coverage of the prestige, mid-range, and mass beauty brands. This is said to give brands and retailers perspective on how consumers are trading off between the sectors. Further information …