05 - 06 June 2024 in Munich CosmeticBusiness



06/12/2023 CosmeticBusiness

New Beauty Information Service for the U.S.

Circana Wants to Give a Complete View of the U.S. Mass And Prestige Market

Market research company Circana has introduced a new information service for cosmetics. The service is named Complete Beauty and it reportedly provides a holistic view of the U.S. beauty industry based on actual, retailer-reported sales data. According to the company, the new service offers comprehensive coverage of the prestige, mid-range, and mass beauty brands. This is said to give brands and retailers perspective on how consumers are trading off between the sectors. Further information …

Adobe Stock, Vasyl
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