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Joybuy launches beauty shop
Chinese group JD.com offers more than 10,000 products for Europe
The Chinese e-commerce group JD.com has opened an online beauty shop on its European retail platform, Joybuy. The range includes more than 10,000 international products for skin, hair and body care, make-up, sun protection and fragrances, as well as a selection of vegan and cruelty-free products, the company announced. Alongside well-known brands such as Nivea, Alpecin, Syoss, L’Oréal and Garnier, the platform offers Korean cosmetics brands such as Biodance, Medicube and Laneige, as well as products containing trending active ingredients such as PDRN and retinal. JD.com has been operating Joybuy in six European countries since March 2026, including Germany, France and the UK, and focuses on its own warehouses, fast deliveries, as well as discounts, promotional prices and membership programmes. Further information …