05 - 06 June 2024 in Munich CosmeticBusiness



12/02/2024 CosmeticBusiness

Henkel Acquires Vidal Sassoon in China

The Brand is to Strengthen the Premium Hair Care Portfolio of the Group in the Growth Market

Henkel has acquired the China business of Vidal Sassoon. According to the Group, the brand generated sales of more than 200 million euros in China in fiscal year 2022/2023. The portfolio focuses on the premium hair care segment with shampoos and conditioners, but also offers products around styling and treatments. With this acquisition, Henkel, by its own account is able to offer a complete portfolio of hair innovations to consumers in China, comprising Schwarzkopf and Schwarzkopf Professional as well as Shiseido Professional and now Vidal Sassoon. Further information …

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