Fashionette Launches Beauty Category
The online platform Fashionette has expanded its range to include a beauty product category.
The fashion site, which is active in Germany and Austria, reportedly now carries body, facial and hair care products, as well as fragrances, make-up and beauty accessories. More than 100 premium brands are said to be included in the beauty category. The retailer previously specialized in fashion accessories. With the expansion of its product range, it says it aims to benefit from cross-selling opportunities, increase purchase frequency and become Europe's leading data-driven e-commerce group for premium and luxury fashion accessories. Further information ...