News
News
18/02/2025
CosmeticBusiness
Curél enters Germany
Japan's leading brand for sensitive skin comes exclusively to pharmacies
The Japanese consumer goods manufacturer Kao, known for brands such as Guhl and Goldwell, is launching its skincare brand Curél as the first product in German pharmacies. The launch is part of Kao's growth strategy in derma cosmetics and skin protection, following the successful launch of Curél in the UK in 2019. It will also be launched in France at the same time. Curél is the result of Kao's many years of research expertise, which includes more than 15,000 patents worldwide, and has been recognised for years as Japan's leading brand for sensitive skin and special care needs. All products are designed to protect and replenish the skin's natural moisture reserves. Further information ...
