After more than 30 years at the helm, founder, shareholder and managing director Wolfgang Groß has sold fit GmbH in Zittau to Spanish detergent group BlueSun. The East German cleaning product manufacturer, which owns brands such as fit, Kuschelweich and Rei, as well as personal care brands such as Gard, fenjal and MUM, will remain independent within the BlueSun Group, the companies announced. The Hirschfelde site and jobs will be retained, and the investment programme to expand production capacity will continue. BlueSun will enable new markets to be tapped in Europe, according to the announcement. The parties have agreed not to disclose the purchase price. Groß took over the former East German company in 1992 and expanded it into the leading East German manufacturer of cleaning agents and personal care products. Further information ...