News
News
30/09/2022
CosmeticBusiness
Balmain Beauty to Start in 2024
The Estée Lauder Companies and Balmain are Partnering to Launch a New Beauty Line
The Estée Lauder Companies (ELC) and Balmain have entered into a licence agreement to collaboratively develop, produce, and distribute Balmain Beauty. The collaboration is expected to launch in fall 2024. According to the partners, the goal of this new line of luxury beauty products is to provide exceptional design, singular craftsmanship, and a commitment to innovation. At the same time, ELC announced that Guillaume Jesel has been promoted to President, Global Brands, Tom Ford Beauty, Balmain Beauty and Luxury Business Development, effective immediately. He reportedly is to build Balmain Beauty into a “global beauty brand for all”, among others. Further information …