Inter Parfums Takes Over Licence for Cavalli Fragrances
The Brand Is to Be Expanded Globally
Inter Parfums is now the licensee for Roberto Cavalli's brand fragrances. The company's Italian subsidiary will be responsible for worldwide distribution. Roberto Cavalli was founded in 1970 and is an internationally renowned Italian luxury brand for apparel, fashion accessories, home collections and fragrances. The new licensee states that it wants to further modernise and elevate the fragrance portfolio. To this end, the company wants to strengthen the brand's presence globally and improve its reach across all distribution channels as part of an omnichannel strategy. New products are also planned for 2024 and 2025, including a new blockbuster scent for women. Further information ...