04 - 05 June 2025 in Munich CosmeticBusiness

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14/02/2024 CosmeticBusiness

Coty Renews Bruno Banani Licence For 20 Years

One of the Partners Plans Is to Attract More Younger Target Groups

Coty has renewed its licence agreement with Bruno Banani for a further 20 years. The cosmetics company has been distributing the brand's fragrances and body care products since 2015. It is said to be one of the leading consumer beauty brands in Germany, Benelux and Eastern Europe. Bruno Banani is celebrating its 30th anniversary this year. According to the partners, they plan to achieve further growth in female fragrances in the coming years, to attract more younger consumers and to expand the scented care segment. Further information …

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