1 - 2 June 2022 in Munich CosmeticBusiness

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07/05/2021 CosmeticBusiness

Amazon Enters the Salon Business

In London, Amazon has launched its own salon.

According to media reports, it will initially be open to employees only, before it opens to bookings for the general public in the coming weeks. In the salon the company is said to trial the latest industry technology. For example, customers are said to experiment with different virtual hair colours using augmented reality technology. Furthermore, they can get information about a product of interest by point-and-learn technology on a display and then order it on Amazon. Further information …

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