Marketing: the Top 10 consumer trends

This Time Women Turned to Nail Polish during the Recession

Exclusive forsa survey: 92 percent of Germans say a well-kempt appearance is the most important aspect of beauty

Further European expansion of the Boots Laboratories product brand; partnership with P&G

The Winners of the JOY TREND AWARD 2010 are...

Marketing/Pricing 150 years ago

L’Oréal USA signs agreement to acquire Essie Cosmetics

Hallstar and Surfatech cooperate on new products for personal care; Hallstar forms joint venture in Brazil with Scandiflex

Taylor Swift becomes newest COVERGIRL - Platinum-Selling artist signs first beauty contract

Shiseido to Acquire 100% of its Hong Kong Subsidiary, planning to become a Global Player Representing Asia with its origins in Japan

Univar grows Personal Care and Household & Industrial Cleaning businesses in North Africa

Indian Godrej Consumer Products Limited acquires Argentine hair care company Argencos SA

CosmeticBusiness - international trade fair in Munich / Germany; June 2011, 09-10; basic facts

Where is it from and who invented it? Care cream, plant-based shampoo, nail varnish, mascara, labello… sun protection

Get to the customer! Use the most essential key to securing the order: professional trade fairs with a clear focus on target groups – a survey tells you why

Ads, slogans or logos? Here 20,000 official brands & advertising documents going back to 1690

Puchasing decisions: Do You Know...what U.S. shoppers currently think?

Did You Know... public relations efforts may be more important than advertising to brand value

Did You Know... that companies that increase their marketing and customer interaction during tough times improve their profit margins?

Market Research:  Innovation is the key to recovery

Dying taboo - survey: Hardly any men admit to dying their hair

Skin protection per Internet – EU early-warning system "Rapex"

Wrinkles, colour, blemishes – Why pleasant impression is important for the skin

Did You Know...Sampling! Everyone loves it, but does it do more than provide a nice snack?

Business Travel: EU Ban on liquids ban lifted by April 2013

Recommended reading: The Story of Success

Did You Know...Researchers say they have identified the five skills that drive innovation